SOFTGLOSS Juicy Lip Gloss

The coconut oil and shea butter make it feel like a little lip treatment every time I swipe it on. It’s genuinely non-sticky, even after a few hours, and my lips stay soft the whole day.

I was skeptical about another clear gloss, but the non-sticky formula actually feels like a balm going on — my lips stayed soft for hours. The coconut oil scent is subtle and the sheen is just enough for everyday wear.

The hyaluronic acid and shea butter really do make a difference—my lips feel plump and soft hours after wiping it off. It’s the first gloss I’ve owned that doesn’t leave that tacky film, just a comfortable, shiny layer that lasts through coffee.